Herbrina Gordon-Entertainment Industry Insider

Herbrena Gordon is an Entertainment industry insider. She knows the ups and downs, ins and outs of the business, and, unlike many industry people, she is willing to share that knowledge with the average Joe.

Ms. Gordon’s career started at Grambling State University (GSU) as a morning personality and producer at KGRM, the university’s radio station. She recalls her experience at GSU: “Attending GSU afforded me the opportunity to work with some of the best in the business.”

After graduating, Herbrena took her “show” on the road. She has done stints in Columbus, Ohio, where she worked as a radio morning show personality, and in New Orleans, LA, as a radio personality at famed WYLD FM 98.5. She eventually became the host of Talent Unlimited Talent Exposure Television on UPN New Orleans, and part owner of Miles Outside the City...another show that displayed the talents of unsigned artist. Currently she is part owner of DBM Music and Entertainment Group, and Trendz TV Show in New Orleans. The sole owner of RedGirl Management, she also works as Executive producer and host of Trendz Gospel. She serves as a consultant to a new reality TV Show called Who in the World is J Baroone, coming to New Orleans.

Herbrena has gained a great deal of her industry experience by working as a consultant for several radio shows, television shows and recording artists. When asked what she has found to be the upside of managing in the entertainment biz, Herbrena explains, “The ups to management is the mere fact that you have the unique opportunity to see an artist grow and become successful.” She adds, “You have the opportunity to be a positive impact on someone's life and protect them from the ugly side of the industry.”

As with anything in life, what goes up must come down. So goes the Entertainment industry as well. Herbrina knows first hand about the “other” side of the business. “The down side is that you may have the talent, but, without a budget, you will not move and shake it in this industry.” She continues, “A lot of artists think that as long as they look good and have music they can make it.”

When asked what advice she would give to aspiring artists and musicians, Herbrina had this to say, “This is an 80/20 business. The artist must educate himself; surround himself with educated individuals and work hard to save money to get a good lawyer and a good promotional budget. Today a lot of deals come after gaining knowledge of proof of your investment into yourself being matched by a label or distribution company."

Herbrina Gordon's website is:www.trendzstoptheviolence.com